Kölner Startups… – klein, aber oho!
Es mag zwar nicht so viele Startups in Köln geben wie z.B. in Berlin.. Aber die, die wir hier haben, machen exzellente Arbeit und sorgen auch international für Aufsehen!
Nachdem CaptchaAd aus Bonn/Köln kürzlich auf internationaler Ebene Preise abgeräumt haben mit ihrer innovativen Captcha-Lösung, hat es heute nun das Kölner Startup popula mit einem spontanen PR-Coup auf das weltweit führende Startup-Blog techcrunch.com geschafft. Wie Ihr sehen könnt, haben die Jungs einfach mal wieder spontan ein Lied geschrieben, darin den aktuellen Verkauf von techcrunch an AOL kommentiert bzw. dem TC-Chef Mike Arrington für seine Arbeit gedankt – und sich damit prompt jede Menge internationale Aufmerksamkeit (und der deutschen Gründerszene Sympathie) gesichert.
Techcrunch AOL Song by ilovepopula
Wenn man bedenkt, wieviel Zeit und vor allem Geld viele Startups sonst in ihre PR-Arbeit stecken oder gar teure PR-Agenturen beauftragen, ist diese Aktion der Jungs von Popula mal wieder ein super Beispiel dafür, wie weit man mit Einfallsreichtum, Mut zum Querdenken und Talent kommen kann: Chapeau an das Team und sein musikalisches Talentzentrum!!
Und wer weiß, vielleicht ist es ja auch Ansporn für weitere NRW-Startups, sich von der quantitativen Übermacht der Startups aus anderen Städten nicht einschüchtern zu lassen, sondern stattdessen um so mehr mit Lust auf Innovation, Lebenslust und Humor dagegenzuhalten?! Überlassen wir das copycat-Gedöns doch einfach denen im Nordosten und konzentrieren uns stattdessen auf sympathische Ideen… 😉
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manugoo
23. Mai 2014 @ 10:09
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